FRAMEWORK: Involves online research

Suggested resources:

•Campus library

•Hometown newspapers

•Campus Newspapers

•College football history texts

•Library of Congress

•Congressional Quarterly

 

TOPIC:  College/Pro team’s media history (including their local and national partnerships from 1945-2012)

Chose one of the following teams:

•Notre Dame

•Nebraska

•Oklahoma

•Texas

•Michigan

•University of Pennsylvania

•Fordham

•Ohio State

•Philadelphia Eagles

•New York Giants

 

 

QUESTIONS TO ANSWER:

•What is the historical overview?

•Citations from archival research?

•Who were/are the key advertisers?

•What impact did this have on stadium attendance?

•Has any other team “cannibalized” that audience since 1945?

•Who owns the rights today?

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